Anima (in Latin) = Soul
Animation = to animate the inanimate
= to create the illusion of movement by projecting a series of rapidly changing
static images
Based on persistence of vision when the eye perceives a series of rapidly changing images
as one continuous movement.

A magical illusion and one of the world's most beautiful inventions.

A universe that encompasses an immense number of colourful worlds.

A powerful means to express the inexpressible, to amaze, to reconcile, to make people cry, or
to entertain them.

No one needs it to survive, but everyone needs it to live.

It is addictive.

It is what we enjoy most!

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